James Soto Photo

James Soto

James Soto Photo

James is a three-time Inc. 5000 Fastest Growing Company leader and recognized contributor to HubSpot, Mashable and LinkedIn Live, as well as the host of Industrial Strength Marketing on YouTube, where he shares marketing tips and advice to help manufacturers grow their industrial business.

As Founder and CEO of INDUSTRIAL, one of North America’s top industrial marketing agencies, James has worked with major B2B and industrial brands such as Red Kap, Hunter Fan Company, U.S. Department of Commerce, ThomasNet, Coats, PAM Transport and Manufacturing USA.

James is also a prolific entrepreneur, mostly recently helping launch NashvilleMade, a community focused on making way for makers and manufacturers to thrive in Davidson County.

Craft Content brings James back to his Nashville roots to share his point of view on why content creators must make their way of strategizing, planning and executing content obsolete before generational, technology, market forces or the competition does.


April 13, 2019
Content in the Machine – AI, Machine Learning or Human?
Drawing Room 2
11:20 am  -  11:55 am