Story + Value = Engagement (Minus the Ring)

April 21, 2018
4:05 p.m.  -  4:35 p.m.
Design Room 2

How did a person with no film or marketing experience get a huge client/mentor and start working with a marketing firm? The answer is I told stories that were 93% true and read books that challenged my way of thought as well as provided value up front to most that would listen for free.

I will tell my story on exactly how I told stories, provided value to receive engagement from different people I meet and have met to now working with someone who affected me with his work (a show he produced on TV that I watched almost every school day) and now have him as a client/mentor to which we are promoting his short film.

Session Hashtag: #CCN18RingOnIt

 

Session Category :  Content Strategy  Video / YouTube