Giving Women a Voice in Your Marketing

April 21, 2018
10:40 a.m.  -  11:10 a.m.
Design Room 1

Women make 85% of consumer purchases but feel that 90% of marketers don’t understand them. Give women a voice in your content by responding to their wants and needs. True engagement begins with understanding your audience and then building a responsible marketing program that truly reaches women. We will cover off on how to build more women-centric messaging.

Session Hashtag: #CCN18Women

Session Category :  Branding / Marketing